The leading bridal fashion event (BBFW) marks the keys to success in this industry

The leading bridal fashion event (BBFW) marks the keys to success in this industry https://www.beviral.online/wp-content/uploads/2018/11/The-leading-bridal-fashion-event-BBFW-marks-the-keys-to-success-in-this-industry.jpg

The leading bridal fashion event (BBFW) marks the keys to success in this industry









Barcelona Bridal Fashion Week, to the conquest of new horizons with talent and innovation



The Barcelona Bridal Fashion Week (BBFW), the international reference salon in bridal fashion, expands horizons and launches to the conquest of emerging markets where the dresses and accessories of the bride, groom and ceremony are becoming western "must"


With the innovation, design and quality of the leading brands that set trends.


The contributions of new talents and new business models also applicable to bridal fashion, BBFW will present the collections for the 2020 season, both on the catwalk and at the fair.







One more year, the room will be the showcase in which to experience the fashion of the next season, being a reference and source of inspiration for the industry.


From April 23 to 28, the Barcelona Bridal Fashion Week will once again make the Catalan capital the global epicenter of the latest fashion trends.


Creativity and haute couture applied to the bridal segment, attracting entrepreneurs, designers, manufacturers, distributors, retailers and buyers from all over the world.



As international fashion event of Spain, BBFW will further boost the promotion abroad by focusing on the USA. and in Latin America.


As well as in Asian markets, with special attention in China for its great commercial potential and in Japan for being a reference and dynamizer of trends in the Far East.


Italy, France, Germany, Portugal, the United Kingdom, Russia and other countries of Eastern Europe will also be in the spotlight in the internationalization strategy of the fair that is organized every year by the Fira de Barcelona.




The director of BBFW, Estermaria Laruccia, is convinced that the vocation to explore new territories and thus create a bridge between Barcelona and the rest of the world that shows each year BBFW is an important asset for the sector and its brands.


"We are pioneers in detecting trends, in showing novelties and business models, and in attracting growth opportunities for all the companies that accompany us in each edition.


The results support us and encourage us to continue creating the best business scenario, networking and fashion for bridal industry brands. " Affirms Laruccia.


In the last edition BBFW attracted more than 21,000 professional visitors from 90 countries and gathered 370 signatures, 70% coming from outside Spain.







Breaking stereotypes


This year BBFW again break molds with a renewed image.


That empowers women and all those people who reaffirm their personality to feel unique.



Según explains the director of BBFW, Estermaria Laruccia "BBFW is different, its format is unique and we have broken with all the stereotypes that surround the bridal universe without losing our essence.


We are nonconformist and we are passionate about creativity with a point of daring.


As the generation of this new era, as the women who star in this sector, as the designers who wear our catwalk and as the exhibitors of the show.


This it leads us to fight hard for new ideas, opportunities and horizons for fashion ".


And, why not, we launch a challenge to all those who are part of this universe: to conquer with us the extraordinary ".



The first four days, from 23 to 26 April, will take place the parades to show the collections of the next season while from 26 to 28 will be held at the Montjuïc site of Fira de Barcelona the trade fair that will put in contact the exhibitors with buyers, fostering business and networking in the international arena.



Images: BBFW




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